Sales arguments
Bellow follows some sales arguments for our reading glasses.
- All models have an unified price (same recommended customer price) regerdless of model. No messy price groups. The customers can easily make their own choice. Saves time for the staff in the shop and creates efficiency in the shop.
- High quality through out in comparison with the price. Much "Value For Money!"
- Stable grade in the glass all over the lens.
- Asfaric lenses thin, light and strong glasses.
- Highly fashionable and new products will come through out the year.
- Non-toxic colours and plastics, No-Nickel metal in frames and accessories.
- One of the broadest and varied assortment in the mid-price segment.
- With the right exposure will the products assist to get the customers in to the shop (catcher) with the potential to sell more and other products to the customer.
- A product category with a very high revenue/margin opportunity in comparison with the small space of a display in the shop.